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Category: Digital Marketing

GA4: The Next Generation of Website Analytics – What You Need to Know

Digital Marketing

Built on a brand-new architecture, GA4 offers enhanced data gathering capabilities and deeper insights.With 6 in 10 internet users transitioning between devices during shopping, GA4 becomes crucial in understanding...

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A Quick Guide To Auditing Your Google Ads in 2022

Digital Marketing

What is Google Ads

Google ads is one of the largest online paid advertising platforms for businesses to advertise on its many services, brand, and products. Around $150 Billion of ad spend is undertaken...

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A Complete Guide To Core Web Vitals and How It Will Affect Your Rankings

Digital Marketing

What are the Core Web Vitals

Google has recently released a set of factors collectively known as Core Web Vitals that will be considered as important ranking factors. Bear in mind that there are over...

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