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Category: Marketing & Ecommerce

GA4: The Next Generation of Website Analytics – What You Need to Know

Digital Marketing

Built on a brand-new architecture, GA4 offers enhanced data gathering capabilities and deeper insights.With 6 in 10 internet users transitioning between devices during shopping, GA4 becomes crucial in understanding...

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Shopify vs WooCommerce: Which Is The Best Platform For Enterprise-Level Businesses?

shopify

E-commerce platforms have become an essential tool for businesses of all sizes, including enterprise-level businesses. With the rise of online shopping, it’s more important than ever for businesses to have a...

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How To Customize The WooCommerce Checkout Process

ecommerce

Introduction

WooCommerce is an open-source e-commerce plugin for WordPress. It enables users to create, manage, and sell products online. Customizing the checkout process can be beneficial for businesses as it allows...

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How to Build eCommerce Marketplace with Shopify in 2023

shopify

Shopify Marketplace is a feature offered by the e-commerce platform that allows merchants to create and manage a marketplace within their existing online store. It allows multiple vendors to sell their products on...

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Shopify vs WooCommerce: Which Is The Best Platform For Small Businesses in 2023?

shopify

Introduction

eCommerce platforms such as Shopify and WooCommerce are dominating the web. More than 1.7 Million merchants around the globe use Shopify to sell their products and services online. Add to that, nearly...

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A Quick Guide To Auditing Your Google Ads in 2022

Digital Marketing

What is Google Ads

Google ads is one of the largest online paid advertising platforms for businesses to advertise on its many services, brand, and products. Around $150 Billion of ad spend is undertaken...

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WooCommerce vs. Shopify: A Developer’s Perspective

shopify

WooCommerce vs Shopify is an eternal dilemma for eCommerce web development. Shopify powers over 800,000 online stores, while WooCommerce claims it’s the web’s most popular eCommerce platform.

Shopify is...

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Why You Should opt Magento For Web Development

Magento

E-commerce has grown exponentially in the wake of the pandemic, with businesses of all sizes focusing on offering their products online. To succeed in the competitive e-commerce landscape, business owners need a robust,...

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A Complete Guide To Core Web Vitals and How It Will Affect Your Rankings

Digital Marketing

What are the Core Web Vitals

Google has recently released a set of factors collectively known as Core Web Vitals that will be considered as important ranking factors. Bear in mind that there are over...

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Top Trends Driving the E-commerce Web & App Development Process

Magento

The E-commerce industry is expected to reach nearly $4 trillion by end of 2020. It may have already reached due to the transition to E-commerce enabled by the ongoing Covid-19 pandemic.

There...

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A to Z of hiring a Magento Developer : How to build your Dream project in Magento

Magento

So, you have decided to use Magento development for your next ecommerce project. Great decision! But what comes next is as crucial as choosing the right platform for your project, and that is hiring the right developer(s).

There...

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Shopify – eCommerce Website Builder

shopify

What is Shopify?

It is a type of platform where users can build their own eCommerce website with all the functionality from add product to sell the product. The user can easily...

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Wondering Why Magento Is Considered As The Best Ecommerce Platform?

Magento

When it comes to starting an online store, there are so many things to take into consideration. One of the most important parts is which platform to use for your e-commerce website. Among...

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